We create products that use technology to help enhance quality family time.
We started with sleep because it is the building block of an endless list of health benefits such as brain development, forging memories, building good immunity and dictating our mood.
We create products that use technology to help enhance quality family time.
We started with sleep because it is the building block of an endless list of health benefits such as brain development, forging memories, building good immunity and dictating our mood.
As parents of two children, we know the highs (and lows) that parenting can bring. We know how exhausting and frustrating sleepless nights can be and set out to help all new parents get the rest they need. We want to make the first years of parenting as joyous (and restful) as possible for the entire family.
We are you. We have been through parenthood. We know that the joy of becoming a new parent is often marred by sheer exhaustion, frustration and lack of sleep. We want to make the first years of parenting as joyous as possible, for the entire family.
For parents, their infants and the planet
Simple and intuitive product experiences
For every parent, everywhere
Help every family, through science-driven solutions
For parents, their infants and the planet
For every parent, everywhere
Simple and intuitive product experiences
Help every family, through science-driven solutions
2019
With more sleep under their
belts, our founders were able to
raise $1 million in funding.
2021
Eager to spread our mission and help more new parents get better rest, we raised $7 million in seed funding.
2023
Our first retail partnership launched with
Babylist and for the very first time you
can see Cradlewise in action in Babylist's
retail store in Beverley Hils, LA.
2017
Exhausted and frazzled first time parents, our founders set out to engineer a cradle that would help their daughter sleep better. Mom and dad know best, and the home-engineered product was accepted by the fussy client!
2020
Won TIME's Best Inventions Award. Launched our pilot program in San Francisco.
2022
Cradlewise began shipping cribs across the U.S.
2024
clocked by Cradlewise
2017
Exhausted and frazzled first time parents, our founders set out to engineer a cradle that would help their daughter sleep better. Mom and dad know best, and the home-engineered product was accepted by the fussy client!
2019
With more sleep under their belts, our founders were able to raise $1 million in funding.
2020
Won TIME’s Best Inventions Award. Launched our pilot program in San Francisco.
2021
Eager to spread our mission and help more new parents get better rest, we raised $7 million in seed funding.
2022
Cradlewise began shipping cribs across the U.S.
2023
Our first retail partnership launched with Babylist and for the very first time you can touch and feel Cradlewise in Babylist's retail store in Beverley Hils, LA.
2024
clocked by Cradlewise
Parenting your child is an incredibly personal journey and all parents could use a little help. We've partnered with leading medical professionals and experts to help you thrive during this momentous journey.
Dr Anoop, MD
Dr. Rao is a Neonatologist at the Lucile Packard Children's Hospital at Stanford. He is triple board-certified in Pediatrics, Neonatology, and Clinical Informatics.
Dr. Chitra Akileswaran MD, MBA
Dr. Akileswaran is a board-certified OB-GYN and the proud mother to her son, Prem. She is currently the President/Chief Executive of the East Bay Medical Group. She is also the co-founder of Cleo, a venture-backed digital health platform that supports working parents to grow their families and their careers.
Parenting your child is an incredibly personal journey and all parents could use a little help. We've partnered with leading medical professionals and experts to help you thrive during this momentous journey.
Dr Anoop, MD
Dr. Rao is a Neonatologist at the Lucile Packard Children's Hospital at Stanford. He is triple board-certified in Pediatrics, Neonatology, and Clinical Informatics.
Dr. Chitra Akileswaran MD, MBA
Dr. Akileswaran is a board-certified OB-GYN and the proud mother to her son, Prem. She is currently the President/Chief Executive of the East Bay Medical Group. She is also the co-founder of Cleo, a venture-backed digital health platform that supports working parents to grow their families and their careers.
Parents, babies and editors are
loving Cradlewise.
Cradlewise is a close-knit team with people from all over the world. We have offices in both the US and in India. We create experiences to help every family sleep and live better, through science-driven solutions, and constantly work to humanize every touchpoint with empathy and support. We’re passionate about our people, our customers, our values, and our culture.
Careers at cradlewise
