Background - Science of baby sleep
Sleep is made up of cycles of Rapid Eye Movement(REM) and non-REM sleep. REM is the time of dreams and memory storage. NREM is restful and deep sleep. REM and NREM alternate over and over through the night. Infants wake more often because they have shorter sleep cycles than adults. At birth, an infant’s sleep cycle lasts from around forty-five minutes, slowly increasing to sixty minutes at the end of first year. Since the brain of the infant is growing at rapid pace, they have upto five times more REM sleep than adults. This lets them file away in their memories the flood of new things things they learn every day!
The most important biological rhythm for humans is the twenty-four-hour cycle of day and night. Light plays a major role in regulating this rhythm. When our eyes are exposed to daylight, the photosensitive cells within them signal the brain to wake up. At night, the absence of light, makes us sleepy. This internal body clock is called as ‘circadian rhythm’ (from Latin for “about one day”).
Importance of baby sleep
Responsive Smart Cradle With Integrated Baby Monitoring
Cradlewise™ is a start-up based in Bangalore that considers child-play to be a serious business. We are a team of Electronics, Mechanical and AI engineers building solutions for infant care. The long term vision of the company is to revolutionize parenting in every aspect of the child-parent interaction and the child’s interaction with the world to enable the upbringing of a generation of smart-creative adults.
The journey starts with the redesign of the one place that infants spend majority of their time in the first 2 years – The cradle. Through a combination of cutting edge technologies in mechanical, electronics and software domains, we aim to revolutionize baby sleep management to benefit baby brain development while providing the much needed peace of mind for working parents.
Radhika holds a master's degree in Electronics Systems' Design from Indian Institute of Science. With 8 years of experience in the electronics industry, her expertize spans the complete breadth of electronic product design. She has strong system's background in mobile/application processors and the related power and battery management systems. The learnings from her motherhood inspired her to create a startup that aims to aid the parenting journey through the use of technology.
Bharath holds a masters degree in Electronics' Systems Design from Indian Institute of Science. He comes with with nearly 10 years of experience in the semiconductor industry. Prior to joining Cradlewise™, he lead the R&D of 3D Time-of-Flight sensors in Texas Instruments and the held the title of "Member Group of Technical Staff". He is an authority on mixed signal electronics, signal processing, optics, electro-mechanical systems and embedded software.
Sathya holds a masters in Software Systems from BITS, Pilani and has 10 years of work experience at Yahoo and NetApp. At Yahoo she lead and managed the display advertising platform and the sponsored search advertising platform.
Archit holds a Bachelor's degree in Computer Science from NSIT, Delhi. He has over 8 years of Linux kernel development experience at Texas Instruments and Qualcomm. He was one of the key contributors for the upstreaming of multimedia and graphics Linux kernel drivers for mobile SoCs at Qualcomm. Outside of work, he has also authored a couple of children's mystery novels.
Shubham holds a BTech degree in Computer Science and has worked with JusPay in the past. He loves working with startups. He has worked on interesting Android applications since his college days and is machine learning enthusiast.
Vishal has done his MBA from Management Development Institute ( MDI Gurgaon), a Masters in European Business from ESCP Europe (Paris) and a B.Tech from the National Institute of Technology, Surat. He has worked for multinational companies such as Orange France Telecom, Times of India and Puma.
Anjali has a Bachelor's degree in Textile Design from National Institute of Fashion Technology, Bengaluru. She comes to Cradlewise after working as a textile designer with several export houses. As an end-to-end expert on soft goods prototyping, she is responsible for sourcing fabric, designing the structure of the hammock, baby bed design, and quilting.
Ravi Ayyagari is an Entrepreneur in the field of Electronics and IoT. He did his B.E from Madras University and M.Tech from Indian Institute of Science, specializing in electronics design and technology. He has 18 years of in-depth experience in mixed-signal chip design and fabrication, system and product design, product strategy, business strategy, product line management, marketing and sales. He held product and leadership responsibility for Camera Front End product line in Texas Instruments and was instrumental in defining and starting up its 3D Sensing product line. He is also experienced in RFID and Wireless Sensor Network technologies and has broad interest in web technologies, software, computer networking and cyber-security.
Naren is a patent lawyer specializing in patent drafting, claim analysis, prosecution, licensing, litigation support, patent mapping and oppositions practice. Before moving to Bangalore to start his own practice at IP Horizons, he has worked for 15+ years in the US with Intel, Cirrus and Sterne Kessler. His client list includes several billion dollar US companies and many successful startups.
18 years of professional experience across product, web and communication. Studied at the prestigious National Institute of Design. Makarand is an active design educator and a design columnist. He looks after all strategic design partnerships at Ether Design.
COE-IoT: We are incubated with NASSCOM Center of Excellence for IoT at Bangalore. This incubator provides acceleration, industry connect and mentoring for IOT specific startups.
Startup Karnataka: Registered with Karnataka Startup-Cell
Economic Time Power of Ideas: Cradlewise is among the top 50 winners at The Economic Times Power of Ideas 2017 which is in partnership with Facebook, Department of Science & Technology (DST), Government of India and the Centre for Innovation Incubation and Entrepreneurship (CIIE), IIM Ahmedabad. This is a pan-India competition for which over 8000 applications were received.
Qualcomm Design in India Challenge : Cradlewise has been selected by Qualcomm for acceleration through it’s Qualcomm Design in India Challenge 2018 programme. QDIC is an initiative by Qualcomm to help hardware startups build and scale products in IOT space.
We are incubated at NASSCOM Center of Excellence for IOT at Bangalore
Chigru Innovations Private Limited
NASSCOM COE IOT, No 150,
Lower basement, Central Attrium,
DD4, Kodihalli, Old Airport Road,
Bengaluru, Karnataka – 560008